{"id":18538,"date":"2026-05-15T21:11:00","date_gmt":"2026-05-15T21:11:00","guid":{"rendered":"https:\/\/uaenewsroom.com\/17-9-billion-by-2032-how-ai-personalization-and-automation-are-transforming-customer-communication\/"},"modified":"2026-05-15T21:11:00","modified_gmt":"2026-05-15T21:11:00","slug":"17-9-billion-by-2032-how-ai-personalization-and-automation-are-transforming-customer-communication","status":"publish","type":"post","link":"https:\/\/uaenewsroom.com\/en\/17-9-billion-by-2032-how-ai-personalization-and-automation-are-transforming-customer-communication\/","title":{"rendered":"$17.9 Billion by 2032 \u2014 How AI Personalization and Automation Are Transforming Customer Communication"},"content":{"rendered":"<p><br \/>\n<\/p>\n<div class=\"content-inner \">\n<p class=\"ds-markdown-paragraph\"><strong><span class=\"\">Email Marketing | Email Automation | AI Email | Regional Breakdown | April 2026 | Source: MRFR<\/span><\/strong><\/p>\n<hr>\n<p class=\"ds-markdown-paragraph\"><strong><span class=\"katex\"><span class=\"katex-mathml\">17.9B\u2217\u2217\u2223\u2217\u221713.7<\/span><span class=\"katex-html\" aria-hidden=\"true\"><span class=\"base\"><span class=\"mord\">17.9<\/span><span class=\"mord mathnormal\">B<\/span><span class=\"mbin\">\u2217<\/span><\/span><span class=\"base\"><span class=\"mord\">\u2217<\/span><span class=\"mord\">\u2223<\/span><span class=\"mbin\">\u2217<\/span><\/span><span class=\"base\"><span class=\"mord\">\u2217<\/span><span class=\"mord\">13.7<\/span><\/span><\/span><\/span><span class=\"\">6.2B<\/span><\/strong><br \/>\n<span class=\"\">Market Value by 2032 | CAGR (2025-2032) | Market Value in 2024<\/span><\/p>\n<p class=\"ds-markdown-paragraph\"><strong><span class=\"\">Email Marketing Market<\/span><\/strong><\/p>\n<hr>\n<h3><span class=\"\">Key Takeaways<\/span><\/h3>\n<ul>\n<li>\n<p class=\"ds-markdown-paragraph\"><span class=\"\">Email Marketing Market is projected to reach USD 17.9 billion by 2032 at a 13.7% CAGR .<\/span><\/p>\n<\/li>\n<li>\n<p class=\"ds-markdown-paragraph\"><span class=\"\">Marketing automation and AI-powered personalization are the dominant technological growth drivers .<\/span><\/p>\n<\/li>\n<li>\n<p class=\"ds-markdown-paragraph\"><span class=\"\">E-commerce and retail sectors lead adoption; BFSI and healthcare are rapidly growing .<\/span><\/p>\n<\/li>\n<li>\n<p class=\"ds-markdown-paragraph\"><span class=\"\">Salesforce, HubSpot, Mailchimp, Constant Contact, and ActiveCampaign lead the competitive landscape .<\/span><\/p>\n<\/li>\n<li>\n<p class=\"ds-markdown-paragraph\"><span class=\"\">North America holds the largest market share (35%); Asia-Pacific is the fastest-growing region (16.5% CAGR) .<\/span><\/p>\n<\/li>\n<\/ul>\n<p class=\"ds-markdown-paragraph\"><span class=\"\">The\u00a0<\/span><strong><a href=\"https:\/\/www.marketresearchfuture.com\/reports\/email-marketing-market-7426\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"\">Email Marketing Market<\/span><\/a><\/strong><span class=\"\">\u00a0is projected to grow from USD 6.2 billion in 2024 to USD 17.9 billion by 2032 at a 13.7% CAGR , driven by increasing digital ad spend, high ROI of email marketing (<\/span><span class=\"katex\"><span class=\"katex-mathml\">36returnper<\/span><span class=\"katex-html\" aria-hidden=\"true\"><span class=\"base\"><span class=\"mord\">36<\/span><span class=\"mord mathnormal\">re<\/span><span class=\"mord mathnormal\">t<\/span><span class=\"mord mathnormal\">u<\/span><span class=\"mord mathnormal\">r<\/span><span class=\"mord mathnormal\">n<\/span><span class=\"mord mathnormal\">p<\/span><span class=\"mord mathnormal\">er<\/span><\/span><\/span><\/span><span class=\"\">1 spent), and the adoption of\u00a0<\/span><strong><a href=\"https:\/\/www.marketresearchfuture.com\/reports\/email-marketing-market-7426\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"\">Email Automation<\/span><\/a><\/strong><span class=\"\">\u00a0and\u00a0<\/span><strong><a href=\"https:\/\/www.marketresearchfuture.com\/reports\/email-marketing-market-7426\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"\">AI Email<\/span><\/a><\/strong><span class=\"\">\u00a0tools that enable personalized, triggered campaigns, real-time analytics, and cross-channel integration across e-commerce, retail, BFSI, and healthcare sectors worldwide .<\/span><\/p>\n<hr>\n<h3><span class=\"\">Market Size and Forecast (2024-2032)<\/span><\/h3>\n<div class=\"ds-scroll-area ds-scroll-area--show-on-focus-within _1210dd7 c03cafe9\">\n<div class=\"ds-scroll-area__gutters\">\n<div class=\"ds-scroll-area__horizontal-gutter\"><\/div>\n<div class=\"ds-scroll-area__vertical-gutter\"><\/div>\n<\/div>\n<table>\n<thead>\n<tr>\n<th><span class=\"\">Metric<\/span><\/th>\n<th><span class=\"\">2024 Value<\/span><\/th>\n<th><span class=\"\">2032 Projected Value \/ CAGR<\/span><\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><span class=\"\">Email Marketing Market<\/span><\/td>\n<td><span class=\"\">USD 6.2B<\/span><\/td>\n<td><span class=\"\">USD 17.9B | 13.7% CAGR<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p class=\"ds-markdown-paragraph\"><span class=\"\">*Source: Grand View Research *<\/span><\/p>\n<h3><span class=\"\">Segment &amp; Technology Breakdown<\/span><\/h3>\n<div class=\"ds-scroll-area ds-scroll-area--show-on-focus-within _1210dd7 c03cafe9\">\n<div class=\"ds-scroll-area__gutters\">\n<div class=\"ds-scroll-area__horizontal-gutter\"><\/div>\n<div class=\"ds-scroll-area__vertical-gutter\"><\/div>\n<\/div>\n<table>\n<thead>\n<tr>\n<th><span class=\"\">Component<\/span><\/th>\n<th><span class=\"\">Segment<\/span><\/th>\n<th><span class=\"\">Primary Buyer<\/span><\/th>\n<th><span class=\"\">Key Driver<\/span><\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><span class=\"\">Software<\/span><\/td>\n<td><span class=\"\">Email Platforms<\/span><\/td>\n<td><span class=\"\">Marketing Teams<\/span><\/td>\n<td><span class=\"\">Campaign management<\/span><\/td>\n<\/tr>\n<tr>\n<td><span class=\"\">Services<\/span><\/td>\n<td><span class=\"\">Consulting, Support<\/span><\/td>\n<td><span class=\"\">Digital Marketers<\/span><\/td>\n<td><span class=\"\">Strategy, implementation<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<div class=\"ds-scroll-area ds-scroll-area--show-on-focus-within _1210dd7 c03cafe9\">\n<div class=\"ds-scroll-area__gutters\">\n<div class=\"ds-scroll-area__horizontal-gutter\"><\/div>\n<div class=\"ds-scroll-area__vertical-gutter\"><\/div>\n<\/div>\n<table>\n<thead>\n<tr>\n<th><span class=\"\">Deployment<\/span><\/th>\n<th><span class=\"\">Segment<\/span><\/th>\n<th><span class=\"\">Primary Buyer<\/span><\/th>\n<th><span class=\"\">Key Driver<\/span><\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><span class=\"\">Cloud-Based<\/span><\/td>\n<td><span class=\"\">SaaS<\/span><\/td>\n<td><span class=\"\">SMEs<\/span><\/td>\n<td><span class=\"\">Scalability, lower costs<\/span><\/td>\n<\/tr>\n<tr>\n<td><span class=\"\">On-Premise<\/span><\/td>\n<td><span class=\"\">Enterprise<\/span><\/td>\n<td><span class=\"\">Large Organizations<\/span><\/td>\n<td><span class=\"\">Data control<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<div class=\"ds-scroll-area ds-scroll-area--show-on-focus-within _1210dd7 c03cafe9\">\n<div class=\"ds-scroll-area__gutters\">\n<div class=\"ds-scroll-area__horizontal-gutter\"><\/div>\n<div class=\"ds-scroll-area__vertical-gutter\"><\/div>\n<\/div>\n<table>\n<thead>\n<tr>\n<th><span class=\"\">Application<\/span><\/th>\n<th><span class=\"\">Segment<\/span><\/th>\n<th><span class=\"\">Primary Buyer<\/span><\/th>\n<th><span class=\"\">Key Driver<\/span><\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><span class=\"\">Marketing Automation<\/span><\/td>\n<td><span class=\"\">Triggered Campaigns<\/span><\/td>\n<td><span class=\"\">Marketing Ops<\/span><\/td>\n<td><span class=\"\">Efficiency, personalization<\/span><\/td>\n<\/tr>\n<tr>\n<td><span class=\"\">Transactional Email<\/span><\/td>\n<td><span class=\"\">Receipts, Notifications<\/span><\/td>\n<td><span class=\"\">E-commerce<\/span><\/td>\n<td><span class=\"\">Customer communication<\/span><\/td>\n<\/tr>\n<tr>\n<td><span class=\"\">Newsletter<\/span><\/td>\n<td><span class=\"\">Content Distribution<\/span><\/td>\n<td><span class=\"\">Publishers<\/span><\/td>\n<td><span class=\"\">Engagement<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<div class=\"ds-scroll-area ds-scroll-area--show-on-focus-within _1210dd7 c03cafe9\">\n<div class=\"ds-scroll-area__gutters\">\n<div class=\"ds-scroll-area__horizontal-gutter\"><\/div>\n<div class=\"ds-scroll-area__vertical-gutter\"><\/div>\n<\/div>\n<table>\n<thead>\n<tr>\n<th><span class=\"\">End User<\/span><\/th>\n<th><span class=\"\">Segment<\/span><\/th>\n<th><span class=\"\">Primary Buyer<\/span><\/th>\n<th><span class=\"\">Key Driver<\/span><\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><span class=\"\">E-commerce &amp; Retail<\/span><\/td>\n<td><span class=\"\">Online Sales<\/span><\/td>\n<td><span class=\"\">Retailers<\/span><\/td>\n<td><span class=\"\">Conversion, retention<\/span><\/td>\n<\/tr>\n<tr>\n<td><span class=\"\">BFSI<\/span><\/td>\n<td><span class=\"\">Customer Comms<\/span><\/td>\n<td><span class=\"\">Banks<\/span><\/td>\n<td><span class=\"\">Statements, offers<\/span><\/td>\n<\/tr>\n<tr>\n<td><span class=\"\">Healthcare<\/span><\/td>\n<td><span class=\"\">Patient Engagement<\/span><\/td>\n<td><span class=\"\">Providers<\/span><\/td>\n<td><span class=\"\">Appointments, reminders<\/span><\/td>\n<\/tr>\n<tr>\n<td><span class=\"\">Media &amp; Publishing<\/span><\/td>\n<td><span class=\"\">Subscriber Comms<\/span><\/td>\n<td><span class=\"\">Publishers<\/span><\/td>\n<td><span class=\"\">Audience engagement<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p class=\"ds-markdown-paragraph\"><span class=\"\">*Source: Grand View Research *<\/span><\/p>\n<h3><span class=\"\">What Is Driving the Email Marketing Market Demand?<\/span><\/h3>\n<p class=\"ds-markdown-paragraph\"><strong><span class=\"\">Exceptional ROI:<\/span><\/strong><span class=\"\">\u00a0Email marketing generates an average ROI of\u00a0<\/span><span class=\"katex\"><span class=\"katex-mathml\">36forevery<\/span><span class=\"katex-html\" aria-hidden=\"true\"><span class=\"base\"><span class=\"mord\">36<\/span><span class=\"mord mathnormal\">f<\/span><span class=\"mord mathnormal\">ore<\/span><span class=\"mord mathnormal\">v<\/span><span class=\"mord mathnormal\">ery<\/span><\/span><\/span><\/span><span class=\"\">1 spent, significantly outperforming other digital channels. Personalized emails deliver 6x higher transaction rates, and segmented campaigns produce 760% higher revenue than non-segmented campaigns, driving continued investment .<\/span><\/p>\n<p class=\"ds-markdown-paragraph\"><strong><span class=\"\">AI-Powered Personalization:<\/span><\/strong><span class=\"\">\u00a0AI analyzes customer behavior to determine optimal send times, subject lines, and content recommendations. Personalized email subject lines increase open rates by 26%. AI-driven product recommendations generate 30-50% of e-commerce revenue, with adoption growing at 25% annually .<\/span><\/p>\n<p class=\"ds-markdown-paragraph\"><strong><span class=\"\">Marketing Automation Growth:<\/span><\/strong><span class=\"\">\u00a0Automated email workflows (welcome series, abandoned cart, post-purchase) generate 320% more revenue than broadcast emails. The marketing automation market is projected to reach $25 billion by 2030, directly driving email platform adoption at 14.5% CAGR .<\/span><\/p>\n<p class=\"ds-markdown-paragraph\"><strong><span class=\"\">Privacy Compliance and First-Party Data:<\/span><\/strong><span class=\"\">\u00a0With third-party cookies phasing out by 2024-2025, email addresses become critical for customer identification. Email platforms now emphasize consent management, preference centers, and compliance with GDPR, CCPA, and CAN-SPAM, reducing legal risk by 60% .<\/span><\/p>\n<blockquote>\n<p class=\"ds-markdown-paragraph\"><strong><span class=\"\">KEY INSIGHT<\/span><\/strong><\/p>\n<\/blockquote>\n<p class=\"ds-markdown-paragraph\"><span class=\"\">|&gt; Automated email workflows generate 320% more revenue than batch-and-blast campaigns. Segmented email campaigns produce 760% higher revenue than non-segmented campaigns. Cloud-based email marketing platforms hold over 85% market share, driven by SME adoption at 15% CAGR .<\/span><\/p>\n<p class=\"ds-markdown-paragraph\"><strong><span class=\"\">Get the full data \u2014 free sample available:<\/span><\/strong><\/p>\n<p class=\"ds-markdown-paragraph\"><span class=\"\">\u2192\u00a0<\/span><strong><a href=\"https:\/\/www.marketresearchfuture.com\/sample_request\/7426\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"\">Download Free Sample PDF: Email Marketing Market<\/span><\/a><\/strong><\/p>\n<p class=\"ds-markdown-paragraph\"><em><span class=\"\">Includes market sizing, segmentation methodology, and regional forecast tables.<\/span><\/em><\/p>\n<h3><span class=\"\">Regional Market Breakdown<\/span><\/h3>\n<div class=\"ds-scroll-area ds-scroll-area--show-on-focus-within _1210dd7 c03cafe9\">\n<div class=\"ds-scroll-area__gutters\">\n<div class=\"ds-scroll-area__horizontal-gutter\"><\/div>\n<div class=\"ds-scroll-area__vertical-gutter\"><\/div>\n<\/div>\n<table>\n<thead>\n<tr>\n<th><span class=\"\">Region<\/span><\/th>\n<th><span class=\"\">Maturity<\/span><\/th>\n<th><span class=\"\">Key Drivers<\/span><\/th>\n<th><span class=\"\">Outlook<\/span><\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><span class=\"\">North America<\/span><\/td>\n<td><span class=\"\">Largest (35% share)<\/span><\/td>\n<td><span class=\"\">High digital ad spend, mature e-commerce<\/span><\/td>\n<td><span class=\"\">USD 6.3B by 2032<\/span><\/td>\n<\/tr>\n<tr>\n<td><span class=\"\">Europe<\/span><\/td>\n<td><span class=\"\">Mature (30% share)<\/span><\/td>\n<td><span class=\"\">GDPR compliance, privacy focus<\/span><\/td>\n<td><span class=\"\">USD 5.4B by 2032<\/span><\/td>\n<\/tr>\n<tr>\n<td><span class=\"\">Asia-Pacific<\/span><\/td>\n<td><span class=\"\">Fastest-Growing (16.5% CAGR)<\/span><\/td>\n<td><span class=\"\">E-commerce expansion, mobile adoption<\/span><\/td>\n<td><span class=\"\">USD 4.8B by 2032<\/span><\/td>\n<\/tr>\n<tr>\n<td><span class=\"\">Middle East &amp; Africa<\/span><\/td>\n<td><span class=\"\">Emerging<\/span><\/td>\n<td><span class=\"\">Digital transformation<\/span><\/td>\n<td><span class=\"\">USD 1.4B by 2032<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p class=\"ds-markdown-paragraph\"><span class=\"\">*Sources: Grand View Research *<\/span><\/p>\n<h3><span class=\"\">Competitive Landscape<\/span><\/h3>\n<div class=\"ds-scroll-area ds-scroll-area--show-on-focus-within _1210dd7 c03cafe9\">\n<div class=\"ds-scroll-area__gutters\">\n<div class=\"ds-scroll-area__horizontal-gutter\"><\/div>\n<div class=\"ds-scroll-area__vertical-gutter\"><\/div>\n<\/div>\n<table>\n<thead>\n<tr>\n<th><span class=\"\">Category<\/span><\/th>\n<th><span class=\"\">Key Players<\/span><\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><span class=\"\">All-in-One Platforms<\/span><\/td>\n<td><span class=\"\">Salesforce (Marketing Cloud), HubSpot, ActiveCampaign<\/span><\/td>\n<\/tr>\n<tr>\n<td><span class=\"\">Email Specialists<\/span><\/td>\n<td><span class=\"\">Mailchimp, Constant Contact, AWeber, GetResponse<\/span><\/td>\n<\/tr>\n<tr>\n<td><span class=\"\">Enterprise Solutions<\/span><\/td>\n<td><span class=\"\">Oracle (Eloqua), Adobe (Marketo), SendGrid (Twilio)<\/span><\/td>\n<\/tr>\n<tr>\n<td><span class=\"\">E-commerce Focus<\/span><\/td>\n<td><span class=\"\">Klaviyo, Omnisend, Drip<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p class=\"ds-markdown-paragraph\"><span class=\"\">*Source: Industry Analysis *<\/span><\/p>\n<h3><span class=\"\">Outlook Through 2032<\/span><\/h3>\n<p class=\"ds-markdown-paragraph\"><span class=\"\">The convergence of AI personalization, privacy-first data collection, and cross-channel orchestration will define the email marketing market through 2032. Key trends shaping the market include:<\/span><\/p>\n<p class=\"ds-markdown-paragraph\"><strong><span class=\"\">AI-Powered Subject Lines and Send Times:<\/span><\/strong><span class=\"\">\u00a0Machine learning optimizing subject lines and delivery timing for each subscriber based on historical engagement patterns, improving open rates by 20-40% and click-through rates by 30% .<\/span><\/p>\n<p class=\"ds-markdown-paragraph\"><strong><span class=\"\">Predictive Segmentation:<\/span><\/strong><span class=\"\">\u00a0AI automatically grouping subscribers based on predicted behavior (purchase likelihood, churn risk, product interest), enabling proactive targeting without manual list management, reducing churn by 25% .<\/span><\/p>\n<p class=\"ds-markdown-paragraph\"><strong><span class=\"\">Interactive Email:<\/span><\/strong><span class=\"\">\u00a0AMP for Email enabling forms, carousels, and real-time updates within email clients, transforming email from broadcast channel to interactive experience, increasing engagement by 45% .<\/span><\/p>\n<p class=\"ds-markdown-paragraph\"><strong><span class=\"\">Privacy-First Personalization:<\/span><\/strong><span class=\"\">\u00a0Zero-party data collection (preference centers, surveys, interactive content) replacing third-party cookies, with email as primary channel for gathering customer preferences, adopted by 65% of marketers by 2026 .<\/span><\/p>\n<p class=\"ds-markdown-paragraph\"><strong><span class=\"\">Unified Customer Data Platforms (CDPs):<\/span><\/strong><span class=\"\">\u00a0Email marketing integrating with CDPs to create 360-degree customer views, enabling consistent messaging across email, SMS, push, and social channels, reducing customer acquisition costs by 30% .<\/span><\/p>\n<p class=\"ds-markdown-paragraph\"><span class=\"\">Vendors investing in AI-powered optimization, interactive email capabilities, privacy-first data collection, and cross-channel orchestration will capture the highest-margin contracts as email marketing evolves from standalone channel to central component of customer data-driven engagement .<\/span><\/p>\n<hr>\n<p class=\"ds-markdown-paragraph\"><strong><span class=\"\">Access complete forecasts, segment analysis &amp; competitive intelligence:<\/span><\/strong><\/p>\n<p class=\"ds-markdown-paragraph\"><span class=\"\">\u2192\u00a0<\/span><strong><a href=\"https:\/\/www.marketresearchfuture.com\/reports\/email-marketing-market-7426\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"\">Purchase the Full Email Marketing Market Report (2025-2032)<\/span><\/a><\/strong><\/p>\n<p class=\"ds-markdown-paragraph\">*<span class=\"\">7-year forecasts | Segment &amp; application analysis | Regional data | Competitive landscape<\/span>*<\/p>\n<p class=\"ds-markdown-paragraph\"><strong><span class=\"\">Keywords:<\/span><\/strong><span class=\"\">\u00a0Email Marketing | Email Automation | AI Email | Marketing Automation | Email Campaign | Newsletter Software | Transactional Email<\/span><\/p>\n<p class=\"ds-markdown-paragraph\"><span class=\"\">\u00a9 2026 Market Research Future (MRFR) \u00b7 All Rights Reserved \u00b7\u00a0<\/span><a href=\"https:\/\/marketresearchfuture.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"\">marketresearchfuture.com<\/span><\/a><\/p>\n<p class=\"ds-markdown-paragraph\"><em><span class=\"\">All market projections are forward-looking estimates sourced from MRFR\u2019s proprietary research reports and subject to revision.<\/span><\/em><\/p>\n<hr><\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/marketpresswire.com\/17-9-billion-by-2032-how-ai-personalization-and-automation-are-transforming-customer-communication\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Email Marketing | Email Automation | AI Email | Regional Breakdown | April 2026 | Source: MRFR 17.9B\u2217\u2217\u2223\u2217\u221713.717.9B\u2217\u2217\u2223\u2217\u221713.76.2B Market Value by 2032 | CAGR (2025-2032) | Market Value in 2024 Email Marketing Market Key Takeaways Email Marketing Market is projected to reach USD 17.9 billion by 2032 at a 13.7% CAGR . Marketing automation and [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":18539,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[185,314],"tags":[6588,6753,6754,6755,6756],"class_list":["post-18538","post","type-post","status-publish","format-standard","has-post-thumbnail","category-press-releases","category-314","tag-businesscommunication","tag-cloudmail","tag-digitalmessaging","tag-emailcommunication","tag-emailmarketing"],"_links":{"self":[{"href":"https:\/\/uaenewsroom.com\/en\/wp-json\/wp\/v2\/posts\/18538","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/uaenewsroom.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/uaenewsroom.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/uaenewsroom.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/uaenewsroom.com\/en\/wp-json\/wp\/v2\/comments?post=18538"}],"version-history":[{"count":0,"href":"https:\/\/uaenewsroom.com\/en\/wp-json\/wp\/v2\/posts\/18538\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/uaenewsroom.com\/en\/wp-json\/wp\/v2\/media\/18539"}],"wp:attachment":[{"href":"https:\/\/uaenewsroom.com\/en\/wp-json\/wp\/v2\/media?parent=18538"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/uaenewsroom.com\/en\/wp-json\/wp\/v2\/categories?post=18538"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/uaenewsroom.com\/en\/wp-json\/wp\/v2\/tags?post=18538"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}